Mais de 70 anos de tradição...
Nos anos de 1950, a família, cujo sobrenome era Pereira, começou a produzir e comercializar aguardente na antiga Vila do Carvão, hoje distrito Engenho Novo do município de Mar de Espanha/MG, batizado pelos consumidores de Pereirinha.
Em meados de 1970, um fazendeiro com espírito empreendedor em épocas de grande dificuldade, Pedro Duim, filho de legítimos italianos, fundador da destilaria, deu continuidade a produção adquirindo a propriedade e registrando a marca em seu nome.
A origem da Cachaça Pereirinha se entrelaça com as histórias da família de Pedro Duim e de Engenho Novo. Hoje na quarta geração, os sucessores se sentem responsáveis por unir ciência e tecnologia à qualidade do mais nobre destilado genuinamente brasileiro, atualmente com suas instalações no município de Guarará em Minas Gerais.
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